Doing A Little Ad Investigation

Whenever you create an ad, you need to make sure you have a way of tracking its results so that you can get a real sense of how it performed. Not every ad is going to be a winner, but you need to be able to understand what went wrong before you replace the existing ad with something new or attempt to tweak it in one way or another. Here are 5 things to pay attention to when you are digging a little deeper into the metrics of your ads: 1. ...